Regional Opportunities: Private Equity Deals in Central America

After a decade of steady growth Central America isAmerican region.”  Roberto Zeleya, partner at
weathering the global financial downturn comparativelyBatalla & Asociados in Costa Rica, says there are
well and continues to offer regional opportunities forattempts to address this hole in the private equity
private equity. Historically, this small, diversified regionmarket “We have a vacancy in venture capital
has suffered from armed conflict, political instability,because there are no funds investing in start ups or
weak institutions and a lack of legal frameworks andnew projects. What we have is some efforts to try to
enforcement. However, stable democraticestablish an Angel investor community here in Costa
governments allied with disciplined fiscal policies broughtRica. Those are institutional efforts which were initially
an unprecedented period of growth in the past decadefunded by TAMIS, which is a multi-lateral development
with steady growth rates on average above 5%.fund by the Inter-American Development Bank and by
According to IMF figures from 2006 Central Americathe CAD, Corporation Andino de Developmento. They
with 5.5% Real GDP growth was second only to Latinfunded the first stage of Link inversions which basically
America and the Caribbean with 5.9%. Throughput together a web of angel investors in Costa Rica
interviews with some of the main players in the regiontrying to invest in new companies.”
Alternative Latin Investor has found that in addition toWhilst the lack of significant venture capital is a real
the countries within Central America nations such aschallenge for growing business in the region, funds
Mexico, Colombia, Peru and Ecuador are increasinglyfocused on SME (small, medium enterprises) do offer
becoming of interest to private equity investors lookinga focus on smaller investments in an area that 
for more region wide plays as opposed to focusing onZeleya says has seen strong activity “SME’s
a particular country. Peru and Colombia have been and– that invest up to 3 million dollars have made a lot
are two countries that have demonstrated stability inof investments in this past couple of years. They
fiscal terms for Peru and with internal security mattersengage in transactions from 500 thousand dollars to 3
in Colombia.million dollars and there are two of those funds
The nature of Central America with its small countriesoperating in the region. One of those funds is Emerge
is dictating that small or regional investments areCentral America growth fund that is managed by
attracting the most private equity interest. Mark BishopAureos Capital and the other one is CASEIS
from The Provident Group feels that the conditionsCorporation Two Limited. That is a second generation
investors have been waiting for are now becomingfund managed by LAFISE investment management,
reality “Initially, back in our earlier days we did a lotbased in Nicaragua.”
of work in Central America ourselves. We were earlyCentral American pension funds have a negligible
in the game there. We thought there was going to beimpact on private equity though recent changes to
a lot more consolidation regionally. It looks like it’sregulations in Colombia and Peru are allowing for
becoming a lot more interesting now.” When askedincreased activity. Many pension funds in the region are
by Alternative Latin Investor if The Provident Grouplimited in terms of where they can invest, either not
would now be refocusing on the region Mark Bishop isbeing able to invest in private equities or only being
optimistic but cautious “the problem with Centralallowed to invest exclusively in their own region.
America was and remains, very fragmentedHowever, Aureos Latin America fund reported to
economies, small markets and lack of experience withAlternative Latin Investor that changes to regulations
legal transparency –it makes putting capital in thereare slowly opening up possibilities in Colombia and Peru
just much more difficult. At the end of the day people“They have recently enabled regulation that would
are going to cherry pick - there is going to be a coupleallow them to invest outside. In the case of Colombia it
of selective opportunities but its still a difficult market toallows a Colombian fund to invest outside of the
get your arms round.”Colombia region. And in the case of Peru they’ve
Aureos Latin America fund is the largest private equityrecently authorised Peruvian pension funds to invest
fund in the region with over US$200 million underoutside of the region as long as they are essentially
management between three funds. They are primarilyqualified and registered private equity funds.”
a provider of capital for companies that are looking toDirect foreign investment in Central America is
expand or funds for management buy-outs. Thedominated by US capital according to the sources
majority of their investments are around the $5millionAlternative Latin Investor interviewed. Rojas observes
dollar mark and Erik Peterson Regional Managingthat whilst the US is providing the bulk of DFI’s
Partner Aureos Latin America says they see greaterthere are new trends emerging “We are very tied
regional integration as the key to their strategy “weto the US and I would say most FDI – 60 to 70%
have a strong preference for companies that havecomes from the US. Nonetheless there has been
the potential to become regional players. As you knowmore and more FDI from Mexico coming in. Its
there is a lot of cross border activity within the region,Mexico’s back yard and now Colombian
which is one of the reasons why we have selectedinvestments are coming back up. Also the Spanish
this region. There are free trade agreements enactedinvest with Telefonica although the Spanish banks
with the US and within these regions. And so you havehave not come in yet. So its primarily the US, Mexico,
quite a flow of capital say between Colombia, theand Colombia. Europeans somewhat though not so
south end of Peru and north end of Central Americamuch.” Bishop also noted some interest from the
and Mexico going south into the Central AmericanMiddle East but with more of a focus on Latin America
region.as a whole “Where we see interest is not in
Mergers and Acquisitions have seen heavy activity incertainly in the hydrocarbon and the farm sectors. With
recent years but are now in a downward cycle thatthe issue of food security a number of groups have
will present opportunities according to Juan Carlostargeted growth crops and cattle operations.”  In
Rojas from Mesoamerica. Having been established infocusing more on Central America, Aureos have
the region for over ten years, Mesoamerica primarilyattracted a diverse group of investors “We have a
deals with a group of 15 private business groups in thestrong mix of development financial institutions and
region. Rojas says after initially operating a generalmulti lateral institutions so we’ve got many of the
fund they have refined their strategy for the regionwell-known institutions that are generally seeking to
“We moved towards industry specific SPV’sprovide capital and invest in emerging markets,
instead of managing a general fund. And this wasparticularly in mid sized and the S & B segment of
mainly because we started on licensing vastemerging markets. With this fund we’ve also
opportunities in specific sectors. We launched anincluded some capital from private sector investors
investment in telecommunications, raising some US$– US private investors – and more recently we
200 million dollars in commitments from our investorshave raised capital from some Colombian pension
and did a joint venture with Telefonica to developfunds and insurance companies.”
telecom in Central America. We exited that deal inRegional stability and new growth countries such as
2003. We created Mesoamerica Energy, which is aColombia and Peru look set to be the main drawing
company that develops and operates wind powerpoints for private equity investors to Central America
plants in Central America. Basically our strategy is thatin the future. Erik Peterson from Aureos sees Central
we do not manage a fund. We have no real need orAmerica maintaining a steady if unspectacular course
pressure to be diversifying and be investing –in the next ten years “CA countries are rather small
committing funds. We are very picky about theso they tend to fall in margins of places that investors
opportunities – it has to be certain types ofare looking to invest in. Yet at the same time they are
industries and opportunities that have certain type ofconsidered relatively stable locations with some
scale. We look to be investing US$50-100 million orexceptions. I would expect this to be the trend going
more per deal.”forward as well that they are not going to be a focal
The M & A sector in Central America has seenpoint for investors, yet at the same time the region as
some large scale activity with Citi Bank, HSBC and GEa whole is considered a relatively stable region to
money moving into regional banking and Telefonica,invest in.”  Even though groups such as Aureos
Telmex and Cable & Wireless now operating inand Mesoamerica currently dominate private equity in
Central American telecommunications.  Up to US$30the region Mark Bishop thinks there is an opening for
billion has been spent by multinationals on M &competitors “Id say there may be more room. The
A’s in the region but with many now wanting tothings people are focused on are some oil and gas
protect their core business in the present climate. plays, there are the housing plays and financial
Rojas doubts such activity will continue in the nearservices plays. Aside from that there aren’t many
future thus creating distressed opportunities “I thinkother sectors that are that interesting. There may be
that in our region many multinational companies areroom for another couple of funds. I think what Aureos
going to be faced with, over the next one or twodid, they are already moving into a more regional
years, the decision to basically spin off their Centralapproach so its basically Central America plus
American operations - and that may make opportunityColombia and Peru, so I think people are realising that -
to invest in corporate orphans. Spinning off theirpeople are taking more of a regional view instead of
Central American operations creates a greatbeing Central American focused.”  Whilst the
opportunity for local groups to buy and then once thecurrent crisis hasn’t affected Central America to
economy picks up again you’ll see them comingthe degree of other regions as yet Roberto Zeleya of
back in.”Batalla & Asociados, believes if the right direction
Venture Capital and stock markets within the Centralis taken they will emerge stronger “being such small
American region play little or no role in attractingeconomies we depend on foreign trade for growth.
private equity. According to a 2008 IMF reportThe external demand for exports would be a very
“several Central American equity markets areimportant factor or conditioning element in our
severely underdeveloped. There are no equityrecovery. I would say that we could navigate through
markets in four out of the seven countries (Guatemala,this fairly unscathed if there is creativity in the business
Honduras, Nicaragua and the Dominican Republic), andsector in the region looking for alternative markets or
markets are small and shrinking in the other three (Elour own internal market. If we continue to rely on
Salvador, Costa Rica & Panama). At the end oftraditional markets such as the US or to some degree
2006 there 88 equity issues listed in the CentralEurope – we are going to be pegged to them.