Tracegains To Exhibit At Canadian Produce Marketing Association

The mission at TraceGains ( is to make the foodenables companies to easily measure how each
supply chain safer and more profitable by helpingsupplier affects finished goods quality and profitability,
companies produce finished goods faster, better, andand connects product outcomes and customer
more cost-effectively. TraceGains will showcasefeedback to specific upstream ingredient suppliers.
these critical technology solutions at the CanadianSuppliers are continuously scored based on
Produce Marketing Association (CPMA) on May 12 -14,performance of key attributes for each shipment, and
2010.rank ordered against their peers. With the TraceGains'
CPMA's Annual Convention & Trade ShowCaseTrace and LabelTrace solutions, companies can
provides a unique opportunity for industry leaders toachieve true ingredient-level traceability. Effective
enhance business opportunities in Canada. Theproduct recalls are accelerated and performed at the
Convention & Trade Show regularly attracts keyunit level, so recall costs, long-term brand damage, and
decision-makers and customers from the freshbrand rehabilitation costs are minimized. LabelTrace
produce sector as participants include business people,can be expanded to include brand authentication and
members of the industry, as well as governmentconsumer-level loyalty marketing.
representatives who are directly or indirectly involvedBy correlating and analyzing previously disparate data
in the Canadian fresh fruit and vegetable sector. Theresets in the value chain, only TraceGains makes it
is tremendous global opportunity in the Canadianpossible to connect upstream inputs, suppliers, and raw
marketplace, where 3 out of every 4 dollars spent atmaterials to downstream outcomes such product
retail on produce is spent on imported products.quality or customer satisfaction. Firms can coach or
The CPMA Trade Show is Canada's largest eventreplace poorly performing suppliers and counteract
dedicated to the fruit and vegetable industryprofit-draining events within the enterprise, as well
showcasing exhibitors from Europe, Asia, Australia,perpetuate positive practices internally and throughout
New Zealand, South America, Central America,the supply chain, to achieve complete profit
Mexico, United States of America and Canada.optimization.  At TraceGains this is achieved through
Attendees include all major stakeholders in thethe Profit Optimizer.
produce supply chain, with one out of three visitors 
representing the retail/wholesale and food serviceAll TraceGains solutions present findings in
sectors.easy-to-understand dashboard graphics with full
Supplier Compliance is a food safety firewall thatdrilldown capabilities, which are available for onsite
allows companies to detect and eliminate problems indeployment or delivered as SaaS
the supply chain before they are incorporated into(software-as-a-service). Headquartered in Colorado,
finished goods and shipped to customers. By reducingTraceGains has direct and partner offices throughout
ingredient variability, the finished product becomes lessNorth America, Europe, Latin America, and Asia.
costly to manufacture, performs better, and ultimately 
increases customer satisfaction. Supplier ImpactTraceGains Inc.