| ACCOR - SWOT Analysis company profile is the | | | | during the financial year ended December 2007 |
| essential source for top-level company data and | | | | (FY2007), an increase of 6.8% over 2006. The |
| information. The report examines the company's key | | | | operating profit of the company was E1,063 million |
| business structure and operations, history and | | | | (approximately $1,457 million) in FY2007, an increase of |
| products, and provides summary analysis of its key | | | | 17.1% over 2006. The net profit was E883 million |
| revenue lines and strategy. | | | | (approximately $1,210 million) in FY2007, an increase of |
| Accor is one of the leading hotel operators in the | | | | 76.2% over 2006. The sharp rise in net profit was |
| world. The company operates in 90 countries in | | | | partly due to capital gains on disposals in the |
| Europe, Latin America, North America, Middle East, | | | | Netherlands, Germany, the UK and the US, carried out |
| Africa and Asia Pacific. It is headquartered in Evry, | | | | as part of Accor's hotel property management |
| France and employs 172,700 people. Accor recorded | | | | strategy. |
| revenues of E8,121 million (approximately $11,132 million) | | | | |